Our

Key Principles

Principles
The Following overarching principles are the foundation of the plan and inform the individual goals and strategies herein. As the County and its partners shift from planning to implementation, the team will measure progress and adjust the approach as necessary while maintaining these key principles to ensure the plan's long-term vision is realized.
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Our Goals

Our Goals
The following represents a summary of our plan's goals, strategies, and metrics.
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Housing

Housing

Goal: Address the county’s needs for new housing and redeveloped housing that is accessible and attainable
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Placemaking

Placemaking

Goal: Invest in and highlight community assets that provide access to a variety of arts, culture, greenspace, and recreation opportunities for all residents
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Talent & Economic Mobility

Talent & Economic Mobility

Goal: Invest in Berks County’s greatest asset – its people – by supporting structures to connect residents to opportunity jobs so that they may more fully contribute to and benefit from the Berks County economy
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BuILD

BuILD

Goal: Encourage industrial and commercial redevelopment and support land development that increases the tax base.
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Small Business & Entrepreneurship

Small Business & Entrepreneurship

Goal: Support small businesses and encourage the entrepreneurship to enable the creation of high-growth ventures, main street amenities, and wealth-building for residents
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Strategic Planning Efforts

From Vision to Reality

Reality
In August 2022, the Board of Commissioners adopted Berks County’s first Strategic Economic Development Action Plan, IMAGINE Berks. The plan provides a guide for thoughtful decision- making about our economic prosperity, identity, and sustainability with three years of actionable goals and strategies.